Hubli Tigers
Brand
HUBLI TIGERS
Industry
SPORTS
Year
2025–2026
Service
SOCIAL MEDIA STRATEGY & MANAGEMENT, CONTENT CREATION
Our BRIEF
The ask was to manage Hubli Tigers’s social media across the entire The Karnataka State Cricket Association Maharaja Trophy season, from the auction and team selection to training, matches, and the final.
The objective was to create end-to-end season marketing, build excitement around the team and players, and follow the Hubli Tigers throughout their journey as one of the key teams in the league.
The Approach
We made the team more accessible and engaging on social media by taking fans behind the scenes and bringing them closer to the team. Alongside important team updates and match-day communication, we showcased what the players were training for, what happened behind the scenes, and the journey between matches.
From player creatives and match content to training updates and BTS moments, we followed the team throughout the season and created content that made fans feel like they were part of the journey.
THE FINAL RESULTS
We delivered end-to-end social media marketing throughout the season, taking the audience through the Hubli Tigers’ complete journey from team selection to the finals. The team finished as runners-up, while the social media strategy created a lasting impact and made the league more engaging and enjoyable for fans.
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