Creativity can be the cornerstone of content marketing but when it fails to communicate, it becomes just another brick in the wall. The Internet is flooded with...
A dummies guide to cracking a copywriting test: Part 1
As a young digital marketing agency that specialises in social media marketing, it shouldn’t come as a surprise that our team is primarily composed of individuals...
Tax for the freebies
What’s a king to a god? What’s a god to a nonbeliever? What’s tax to an influencer? Well, something they’re going to have to acquaint themselves with soon. According to...
Digital marketing starts with awareness
Usually, the term digital marketing is interchangeably used for social media marketing. More often than not, it is considered the same thing. But we are here to tell...
Your idea is bad but you’ll survive
“There is no such thing as a bad idea.” If you work at an agency, you would know that this statement makes the rounds as periodically as you rush to the break room for...
Here’s What You Need To Know About Experiential Marketing
What is experiential marketing? Remember M&M’s flavour room campaign? Or Coca-Cola’s VR experience? As a consumer, when you immerse yourself in a brand’s campaign...