by thinktree | Aug 24, 2020 | Agency Life
The average workday (and mental pressures along with it) have increased exponentially during this pandemic. According to NordVPN, employees in the U.S. are stretching their workdays by 3 hours and some European regions are stretching by 2 hours. From what it...
by thinktree | Aug 11, 2020 | Fresh Produce
Let’s start with breaking down why we’re talking about playlists today… Streaming apps like Spotify rely on a sophisticated model to decipher our likes and dislikes. (Remember that data we spoke of a couple of weeks back? Definitely helps Spotify...
by thinktree | Jul 22, 2020 | Digital
The past couple of weeks have been big for user data. Let’s recap on what’s been happening, shall we? Last week, Twitter saw a massive (that’s a huge understatement) data breach targeting verified accounts. This was allegedly carried out by bitcoin burglars. Last...
by thinktree | Jul 14, 2020 | Fresh Produce
The #BlackLivesMatter protests erupted in late May. Citing brand accountability, many businesses put out statements of support. Brands used the hashtag #BlackoutTuesday to stand with the movement. They muted their promotions and campaigns for a long-overdue cause. The...
by thinktree | Jul 7, 2020 | Digital
If you’re an influencer, you’re probably experiencing something like Aron Ralston when he was stuck between a rock and a hard place (Read: 127 Hours.) Influencer marketing rose to unprecedented levels of popularity in 2019. A 2019 Talkwalker X Social Samosa survey...
